Our Team
Big Machine Racing is owned by music mogul Scott Borchetta, the multi award-winning record executive, President/CEO and Founder of Nashville based Big Machine Label Group and Big Machine Distilleries. Since its beginning in 2021, The Welcome, North Carolina based team has proven its ability with multiple Top 5 and top 10 finishes, the team’s first win at the Texas Motor Speedway in 2022 and making the 2023 playoffs in only it’s third year and again in 2024.
Team Owner: Scott Borchetta
Driver: Nick Sanchez
Crew Chief: Patrick Donahue
Spotter: Michael Fisher
Car Chief: Thomas Tucker
Engineer: Morgan Olsen
Shop Foreman: Artie Haire
Interior Specialist: Dillon Bassett
Shop Support: Jeff Sennett
Suspension: Tommy Machek
Hauler Driver: Peter Hughes
Marketing Chief: Paul Williams
Interested in Sponsorship? When it comes to creating successful sponsor partnerships, Big Machine Racing is not your typical motorsports team. BMR was founded by Scott Borchetta of the incomparable Big Machine Records in Nashville, the label that changed the face of the music industry. In that same innovative spirit Big Machine Racing breaks the mold when it comes to building unique and memorable brand partnerships centered around a winning NASCAR team.
From social media to onsite activations, unique experiences, and VIP access and influencer marketing, our team can drive your brand forward.
Reach out to learn more:
Dave Demer
404-808-0737 (text or call)

Our Sponsor
Spiked Coolers are made with a blend of ingredients including Big Machine Vodka, real fruit juices and natural flavors, creating the perfect cocktail in a pouch.
Spiked Coolers come in 6.8 fl. oz. pouches. The convenient, collapsible packaging makes it the perfect drink for your chill time or on-the-go. Pack our pouches in any cooler to bring to your next tailgate or outdoor adventure, or even at home for your indoor holiday parties and meals. Simply pop in a straw, and enjoy!
Website: SpikedCoolers.com